Most planners out there are, simply put, really spacious calendars, giving you a little extra room to jot down meetings and track friends’ birthdays. I’ve always been drawn to ones that offer a bit more, which is why I was blown away when I was first gifted the My PA Planner. There’s so much to it that calling it a personal assistant feels limiting. It’s an annual agenda that keeps track of your tasks, but before you even get to it, there are multiple workbooks and guides that act as a business or life coach.

After reviewing the 2023 edition, I got an early copy of the 2025 planners, and they’re just as impressive. They’re massive, yes, but after putting in the work—literally logging hours going through the workbooks—I’ve never felt more laser-focused and super charged on what I want out of the next year. Let me explain why.

What’s in the My PA Planner?

It’s truly a planner for entrepreneurs and empire builders; people who have big goals for the year ahead and want a method for breaking those goals down and staying on track to achieve them. My PA starts with a year in review, with eight quick questions to help you assess how 2024 went before leading into a brain dump of 50 goals you want to achieve in the next decade.

From there, a 2024 questionnaire and bucket list will help you put the next year into perspective on a macro level—looking at all areas of your life—and then delve into work, specifically, with workbook sections to help you create (or update) your business, marketing and financial plans for the year ahead.

The marketing plan workbook, for example, moves from the essentials—a five-page questionnaire to hone in on your target market, another five pages devoted to figuring out your sales channels and funnel—to then break things down into actionable tasks, with a two-page spread that allows you to prioritize and list every step you need to take to achieve those goals, which you can then assign deadlines to and map out in the traditional planner section.

That said, there’s a key to getting the most out of this planner.

It’s so thorough that I recommend buying the planner well before January 1, then blocking off a few hours at your favorite coffee shop to go through each section and give it the time you need to think things through. It will really help you get organized and have a clear vision for the year ahead.

If you’re reading this after the new year, it’s not too late—block off the time and commit to doing the work, rather than diving right into the daily agendas. You’ll get so much more out of each month with a clear vision in place.

What’s the Actual Planner Portion Like?

With those plans in place, My PA pivots to more of a traditional planner, with a two-page spread for each week, noting three goals for each day and letting you time-map your day, from 7 a.m. to 8 p.m., as well as track your water intake, exercise and meditation. Each week and month ends with a short review, looking at what you’ve achieved, where you’ve fallen short, what you’re grateful for and offering some whitespace to brainstorm.

The whole idea is that the workbook acts almost like a personal assistant (hence the name), and every detail is carefully considered to achieve just that. It’s a way to stay organized and accountable.

How Big Is It?

Portability is often a concern with planners, and I’ll be honest: My PA is so thorough that you may want to keep it at your desk, rather than commute with it. It’s a little over 9 inches tall and 7 inches wide, and it’s about as thick as a Bible and weighs more than 2 pounds. It’s hefty, but when you account for all it contains, it makes sense.

My PA has a softbound cover that helps keep the weight down and makes it a little more flexible, easier to stow should you decide to carry it around.

In terms of aesthetics, you have eight colors to choose from, ranging from classic black and navy to a bold mango and a very demure, very mindful (IFKYK) blush pink. I chose the rich tan color, which is almost maple.

How Much Does It Cost?

Available on Amazon and at MyPAPlanner.com, the bound planner will set you back $49, though you can order a digital download directly from the company for $29.

Intrigued?

Check it out at MyPAPlanner.com.

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